Search Engine Optimisation
There's no point building a fabulous site if it's hidden away where no-one will ever see it.
We have specialist knowledge that ensures you can be found by people who are interested in buying what you have to sell.
Search Engine Optimisation - Selby College
Selby college has a slightly unusual search-engine ranking problem: they are only interested in searches within a 50 mile radius.
We used our specialist knowledge to sculpt an SEO strategy that exploits the way Google ranks its pages to lead prospective students direct to the college's site. We ensured that searches drew in a localised audience.
We're also are implementing synonyms to course-search related keywords: a particular challenge as Selby College offers over 200 continuously changing courses.
29% increase in visitor numbers over this time a year ago.
Search Engine Optimisation - Vetark
Google ranks web pages according to their subject matter and how important it perceives them. We reworked Vetark's pages so Google would immediately relate them to customer searches and then we increased the number of important inbound links to the website. Just to make sure, we then added Vetark's products on Google's Shopping service.
Visitors to the site increased by 43%.